If you have been out and about in a city, you may have heard someone say, \u201chey, Siri, find me a local coffee shop\u201d or something to that effect. After all, most people now have smartphones, and even children as young as five years old can use voice searches to look for things in their local area.<\/p>\n\n\n\n
And, of course, with more people using smart devices to help with shopping, it makes sense that virtual assistants are going to impact SEO, even for dental clinics.<\/p>\n\n\n\n
At Dental Focus Marketing<\/strong>, our team is aware of how dental SEO<\/a> is changing. When you hire our team to oversee your marketing efforts, we will make sure that your dental practice is up to date with all the modern trends to ensure that your website appears at the top of Google\u2019s search results. Great!<\/p>\n\n\n\n So, with that in mind, how are virtual assistants changing dental SEO<\/strong>? Here is our quick guide!<\/p>\n\n\n\n Chatty tone to blogs<\/strong><\/p>\n\n\n\n So, going back to the original point, saying \u201cHey Siri\u201d will wake up the smart assistant on an iPhone, and, as you can see, \u201cHey, Siri\u201d is a fairly chatty tone.<\/p>\n\n\n\n When it comes to dental SEO<\/strong>, voice searches are often more conversational in nature, so dental practices may need to optimise their websites and content to include more long-tail keywords that match the way people speak. This may not sound too different from regular blog posting, but having an article based on something like \u201cwhat are dental implants?\u201d rather than \u201c5 facts about having dental implants fixed\u201d is going to have a positive impact on your website’s SEO.<\/p>\n\n\n\n Local SEO<\/strong><\/p>\n\n\n\n To further drum the point home, assume for a moment that you are out and about and feel a filling come loose. It begins to hurt. You take out your smartphone and do what? Research shows that you will likely say something like, \u201cHey Siri, where is the nearest emergency dental surgery?\u201d<\/p>\n\n\n\n So, local SEO may become increasingly important for dental practices as people may use voice commands to search for nearby dental services. Thus, your website will need to incorporate more blogs based on things like \u201cemergency dental surgeries near me\u201d and \u201cemergency dental appointments near me\u201d to ensure that your website appears in the search results for these keywords.<\/p>\n\n\n\n Mobile friendly is a must!<\/strong><\/p>\n\n\n\n Finally, it will be important for dental practices to ensure that their websites are mobile-friendly and optimised for voice search, as many voice searches are performed on mobile devices.<\/p>\n\n\n\n Of course, if you have had a marketing plan for some time, you will know that having a mobile-friendly website is a must anyway because it boosts SEO. But now, it is even more important to invest in a two-pronged approach: voice searches based on chatty or formal content and mobile-device compatibility. <\/p>\n\n\n\n So, there you have it. If you want to optimise your dental website for voice searches or learn what needs to be done to optimise your website for mobile devices, call our team at Dental Focus Marketing<\/strong> today!<\/p>\n","protected":false},"excerpt":{"rendered":" If you have been out and about in a city, you may have heard someone say, \u201chey, Siri, find me a local coffee shop\u201d or something to that effect. After all, most people now have smartphones, and even children as young as five years old can use voice searches to look for things in their … Continue reading How are virtual assistants changing dental SEO? A quick guide<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-835","post","type-post","status-publish","format-standard","hentry","category-dental-seo"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.dentalfocus.com\/au\/blog\/wp-json\/wp\/v2\/posts\/835","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dentalfocus.com\/au\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dentalfocus.com\/au\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dentalfocus.com\/au\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dentalfocus.com\/au\/blog\/wp-json\/wp\/v2\/comments?post=835"}],"version-history":[{"count":1,"href":"https:\/\/www.dentalfocus.com\/au\/blog\/wp-json\/wp\/v2\/posts\/835\/revisions"}],"predecessor-version":[{"id":836,"href":"https:\/\/www.dentalfocus.com\/au\/blog\/wp-json\/wp\/v2\/posts\/835\/revisions\/836"}],"wp:attachment":[{"href":"https:\/\/www.dentalfocus.com\/au\/blog\/wp-json\/wp\/v2\/media?parent=835"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dentalfocus.com\/au\/blog\/wp-json\/wp\/v2\/categories?post=835"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dentalfocus.com\/au\/blog\/wp-json\/wp\/v2\/tags?post=835"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}