{"id":4018,"date":"2018-03-14T14:00:20","date_gmt":"2018-03-14T14:00:20","guid":{"rendered":"https:\/\/www.dental-focus.com\/marketing\/?p=4018"},"modified":"2018-03-14T14:00:53","modified_gmt":"2018-03-14T14:00:53","slug":"tell-stories-on-instagram","status":"publish","type":"post","link":"https:\/\/www.dentalfocus.com\/marketing\/tell-stories-on-instagram\/","title":{"rendered":"Tell stories on Instagram"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-3988\" src=\"https:\/\/www.dentalfocus.com\/marketing\/wp-content\/uploads\/2018\/03\/thumbnail_Image-1-e1520770590402.jpg\" alt=\"Dominic Haslam\" width=\"220\" height=\"391\" \/><\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Good morning, afternoon, evening, <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">If you are already publishing photos and videos on Instagram you may want to consider creating Instagram stories to increase the visibility of your brand and provide more content to your followers. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Reasons why you will want to use Instagram stories as part of your marketing campaign: <\/span><\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">&#8211; There is a multitude of features available for the camera and video that allow you to get very creative. <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">&#8211; If you are a verified account you will have the option to add links to your Instagram story directing followers to a specific URL. <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">&#8211; It is a fantastic way of building engagement because followers are able to send direct messages to you. <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">&#8211; If you broadcast live on Instagram you&#8217;ll have the option of sharing it as part of your Instagram story. <\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">&#8211; If your story is popular enough you have the chance of your story being featured in the Search &amp; Explore tab meaning you&#8217;ll have a broader reach.<\/span><\/li>\n<li style=\"font-weight: 400;\"><span style=\"font-weight: 400;\">&#8211; Analytics are available, allowing you to track impressions; reach, views, shares and messages. <\/span><\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">Using Instagram stories gives you a dynamic approach to engage with your followers and spread the influence of your brand; coupled with analytics you will get a clear view of what content engages your followers. <\/span><\/p>\n<p>&nbsp;<\/p>\n<p><i><span style=\"font-weight: 400;\">Please remember to Like and Share! <\/span><\/i><\/p>\n<p>&nbsp;<\/p>\n<p><b>Dominic Haslam<\/b><\/p>\n<p><b>Social Media Guru<\/b><\/p>\n<p><b>Call me on 020 7183 8388 for a friendly chat!<\/b><\/p>\n<p><b>Join me on the 28th March for my <\/b><a href=\"https:\/\/www.dentalfocus.com\/marketing\/webinar\/\"><b>Social Media Webinar<\/b><\/a><b>!<\/b><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&nbsp; &nbsp; Good morning, afternoon, evening, &nbsp; If you are already publishing photos and videos on Instagram you may want to consider creating Instagram stories to increase the visibility of your brand and provide more content to your followers. &nbsp; Reasons why you will want to use Instagram stories as part of your marketing campaign: [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[175],"tags":[],"class_list":["post-4018","post","type-post","status-publish","format-standard","hentry","category-doms-social-media-blog"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.dentalfocus.com\/marketing\/wp-json\/wp\/v2\/posts\/4018","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dentalfocus.com\/marketing\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dentalfocus.com\/marketing\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dentalfocus.com\/marketing\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dentalfocus.com\/marketing\/wp-json\/wp\/v2\/comments?post=4018"}],"version-history":[{"count":3,"href":"https:\/\/www.dentalfocus.com\/marketing\/wp-json\/wp\/v2\/posts\/4018\/revisions"}],"predecessor-version":[{"id":4021,"href":"https:\/\/www.dentalfocus.com\/marketing\/wp-json\/wp\/v2\/posts\/4018\/revisions\/4021"}],"wp:attachment":[{"href":"https:\/\/www.dentalfocus.com\/marketing\/wp-json\/wp\/v2\/media?parent=4018"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dentalfocus.com\/marketing\/wp-json\/wp\/v2\/categories?post=4018"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dentalfocus.com\/marketing\/wp-json\/wp\/v2\/tags?post=4018"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}