Common strategies for dental SEO
Dental search engine optimisation or dental SEO is very important for your dental practice. There are many techniques and strategies involved in dental SEO; this includes technical modifications to your website and creating new, interesting and educational content, including keywords in your content and throughout the website. These are a few factors that are commonly involved in dental SEO; however, there are around 200 different ranking factors altogether that Google evaluates when looking at your website.
You need to speak to us at Dental Focus. Here at Dental Focus, we are dedicated to creating modern dental websites that are optimised for Google and other search engines. We want to drive organic traffic to your website and convert this traffic into patients at your practice. We will look at your existing digital marketing campaign and find ways of enhancing and improving your website and other digital media so that you can achieve a top position in Google’s search results list for dental practices in your area.
Content marketing
Content marketing is very important for dental SEO. Firstly our team will carry out keyword research and find out which dental terms are searched for most commonly in your area. Our specialist team of writers will then be able to create individually tailored articles for your website to help educate prospective patients on these keywords. The keywords could be the names of treatments offered by your practice, such as dental implants, clear aligners, root canal therapy or teeth whitening. It could be the names of dental health issues or dental concerns such as tooth loss. We will make sure that you have quality information on each page of the website with the right keyword density, answering questions that potential patients may have concerning each of your services.
Link building
Link building is another excellent form of boosting dental SEO. Driving high-quality links directly to your site from high-quality sources shows Google that you are a credible and trustworthy website and will help you boost your position in the search results list. Dental SEO does not happen overnight; you have to work on the process. We will maintain your website on a long-term basis, making sure that it is updated regularly and functioning correctly at all times. We will make sure that you provide an excellent user experience because the more time visitors spend on your website, the more chance there is of Google boosting your position in the search results list, such that next time you are even easier to find.
Visit our website to find out more about us and the work that we do, and book yourself a free consultation so that you can find out how you can improve your marketing campaign and what we can do to help. We look forward to hearing from you and learning more about your practice so that we can share this information on a larger scale. With dental SEO, you will have an unlimited audience, 24 hours a day 7 days a week, and you can become one of the best dental practices in your community.