Dental SEO for great user experience
Search engine optimisation or dental SEO is necessary for making sure that you have a successful online presence to attract new patients using digital marketing techniques, without which your dental practice will get lost in the crowd. There are different categories of dental SEO, all of which need to be addressed and implemented for successful digital marketing. Digital marketing is a fiercely competitive field with everyone looking for a top position in the search engine results lists. If you speak to us at Dental Focus, we can help you put together a marketing campaign with a fantastic website and dental SEO to help you become one of the top-ranking dental practices in your area.
Organic search results
Paid marketing campaigns are the most effective way of achieving a top position in the search results list. However, this method can be expensive and is a short-term solution for digital marketing. Dental SEO helps you improve your ranking in the organic search results list; this comes at no cost to you and will help you attract new patients for many years to come. Here at Dental Focus, we are specialists in SEO, and we will make sure that your website is optimised to its maximum potential.
Different types of SEO include on-page SEO, off-page SEO and technical SEO. Examples of technical optimisation on your website include making sure that it is easy to navigate with simple site architecture. By including a breadcrumb menu, which is a set of links on each page, you can help website visitors navigate to different parts of the website quickly and easily. A breadcrumb menu is an easy way to provide a better user experience and boost your rankings in the search results list as breadcrumbs are highly recommended by Google.
Another example of technical optimisation is good website speed. Speed is very important for a successful website since most website visitors expect a website to load within the first 3 seconds; any longer and the visitor will be distracted and look elsewhere. We will carry out audits to determine your website speed and bounce rate and your website accordingly. If we are developing the website, then we will make sure that your website loads quickly and effectively from the beginning.
There are many different ways in which we can make your website load quicker; this includes upgrading your server, minimising the use of plugins, optimising the size of images and many other technical factors that will provide a better user experience. There are many other techniques and strategies that are involved in technical SEO, so visit our website to read and learn more about the technical aspects of putting together a successful dental website. We will also help you with on-page SEO and off-page SEO to make sure that you have a fully optimised website that attracts patients around the clock.
Speak to us at Dental Focus and let us help you by creating a fantastic dental website for your dental practice and attracting patients to boost the success of your business.