Connect with patients in response to the lockdown

 Are you using social media to protect the connection with your patients? If you haven't already, now is the time for your practice to demonstrate leadership in your local community...

Dental Focus
09 April 2020
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Emotional Branding

We believe Emotional Branding is central to responsive dental marketing, i.e. understanding people's concerns, fears and aspirations (especially as dentistry is a lot about appearance, confidence and trust). Interestingly, we...

Dental Marketing Website Design
24 June 2014
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Best Practice in Digital Design for a Dental Practice

Creative design is becoming steadily more important in the digital age for dentistry – not less so. More and more practices are seeking to and are able to, provide their...

Dental Marketing Website Design
12 June 2014
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Make Polling part of your Social Media strategy

'Polling' is a very powerful tool that dental practices can use as part of their social strategy (to market the practice). Big brands often pay a lot of money to...

Dental Marketing Website Design
29 May 2014
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EMOTIONAL BRANDING

This is a term used within marketing that refers to building a brand that appeals directly to a client’s emotional state and aspirations. It triggers an emotional response. In the...

Dental Focus
18 October 2013
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The Definition of a Website

What is the definition of a website? Is it primarily an exercise in technology or a business tool? The World Wide Web has undergone a lot of change over the...

Dental Marketing Website Design
19 September 2013
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