Blog

Tell stories on Instagram

 

 

Good morning, afternoon, evening,

 

If you are already publishing photos and videos on Instagram you may want to consider creating Instagram stories to increase the visibility of your brand and provide more content to your followers.

 

Reasons why you will want to use Instagram stories as part of your marketing campaign:

 

• – There is a multitude of features available for the camera and video that allow you to get very creative.
• – If you are a verified account you will have the option to add links to your Instagram story directing followers to a specific URL.
• – It is a fantastic way of building engagement because followers are able to send direct messages to you.
• – If you broadcast live on Instagram you’ll have the option of sharing it as part of your Instagram story.
• – If your story is popular enough you have the chance of your story being featured in the Search & Explore tab meaning you’ll have a broader reach.
• – Analytics are available, allowing you to track impressions; reach, views, shares and messages.

 

Using Instagram stories gives you a dynamic approach to engage with your followers and spread the influence of your brand; coupled with analytics you will get a clear view of what content engages your followers.

 

Please remember to Like and Share!

 

Dominic Haslam

Social Media Guru

Call me on 020 7183 8388 for a friendly chat!

Join me on the 28th March for my Social Media Webinar!