Dental SEO for a successful dental website
It is very important to remember that a good dental website needs to be aesthetically pleasing and full of beautiful ‘before’ and ‘after’ pictures showing what good dental care can do for teeth. But more importantly a good dental website needs to be easy to find and rank highly on Google search results lists for dental searches which are carried out within your geographical vicinity. You may have the most beautiful dental website amongst all the other dental practices in your area, however, if you do not have search engine optimisation or dental SEO, then your website may as well be non-existent, as patients will be unable to find you when they are looking to address their dental needs.
How does dental SEO work?
Dental SEO works by implementing a range of techniques and strategies when designing your website and maintaining it. This makes it easy to crawl and index by Google spiders, presenting your website to prospective patients because Google knows that you can address their dental needs. This may sound complicated, however, it is essential for creating a strong online presence and remaining a successful dental practice in this era of digital technology.
If you want to know more about dental SEO then you need to speak to us at Dental Focus Marketing. Without dental SEO you will find that you have very few visitors to your website and you will find that patient numbers at your practice are difficult to increase if they are not on the decline already. With strong dental marketing campaigns it is easy for your competitors to attract your patients, as patient loyalty slowly becomes a thing of the past. If you have a strong SEO campaign in place, when patients are searching for their dental needs online you can make sure that your dental practice is one of the first ones that they come across in the list of dental practices in your area. This increases the chance of patients visiting your website and finding out more about you, so that they can book an appointment to visit you in person.
Google algorithms
When Google Search results lists are put together, hundreds of factors are taken into consideration. These are known as Google algorithms. Google algorithms are changing on a regular basis. Here at Dental Focus Marketing we have up-to-date knowledge on Google algorithms and we can use our tried and tested methods, as well as new techniques, to make sure that you rank highly on Google search results lists for dental practices in your area. To begin with we can carry out an audit of your existing website and find out how you rank on Google Search results lists in comparison to the other practices in your area. We will then put together a dental SEO campaign for you which will help increase your ranking, until eventually one day you are the top ranking dental practice in your area and a success within the community. Speak to us at Dental Focus Marketing today to find out more.