There are many different techniques and methods involved to create a patient attraction system and invite new patients to your dental practice. Online marketing requires knowledge of information technology to help navigate your way through the ever-changing strategies that are required to create a strong online presence. Without a good online presence, it is easy to get lost in the crowd with numerous dental practices in every town and city. With most of them advertising their treatments and procedures online, it is important to seek the help of our experienced team here at Dental Focus Marketing to create and maintain an excellent system for your dental practice to help you stand out from the competition.
The importance of a good website and search engine optimisation
To set up a patient attraction system we will first create a website for your practice or if you already have a dental website we can work together to modernise it and make it more attractive. The website will be bespoke, individually tailored for you and address every aspect of your dental practice to include all treatments and procedures available so that the reader can find everything that they are looking for in one place and prevent them from having to browse on other dental websites to find out more. Once it has been carefully designed we will work to make sure that we maintain good search engine optimisation (SEO) for the website so when a reader is searching for their dental needs in your local area, your website and dental practice will be one of the first ones that they come across. To do this we use many tried and tested methods which help ensure that your website is at the top of the list of any dental searches in your area carried out on Google.
Google is the world’s most popular search engine and to remain at the top of the list of dental searches in your area requires time and knowledge which we will deal with for you. We use keywords linked to your location throughout the website that we know are popular in the area and correspond to the treatments and procedures that you offer so that when a reader searches for them, your website will be one of the first websites that Google recommends. We also write onsite articles, offsite articles and blogs for your dental practice and use the keywords throughout so that they can link back to your website. We will also create a good social media presence for you using Facebook and Instagram to help increase your target audience. Overall when all these methods are put together you will have a good patient attraction system in place which we will maintain for you so you do not have to worry about the marketing of your dental practice, instead, you can focus your time and efforts on your patients’ dental needs. Speak to us at Dental Focus Marketing and find out more about how we can help increase the number of patients coming through your door.