The importance of advertising your dental practice online

Over the last few decades with the introduction of the internet and advances in information technology, most people search for their dental needs, as well as all other needs, on Google. So it is important to have an eye catching and user-friendly website to represent your practice online. Even for word-of-mouth referrals it is almost guaranteed that the potential patient will first search for your practice online and want to find out more about you. If you do not have an up and running website, it is more than likely that you will be losing potential patients to your neighbouring competitors. Speak to us at Dental Focus Marketing and find out more about how we can help you create a fantastic website today. We are a multi-award-winning dental marketing team and over the last two decades we have helped create and maintain over 1000 dental websites for dental practices up and down the country and over the other side of the world in the UK and now we are here to help you.

The importance of a user-friendly website

First we will make sure that the website that we create for you has all the information that a person searching for dental needs could possibly be looking for.  We will address all aspects of your dental practice and we will make sure to explain all the treatments and procedures that you offer in as much detail as possible. This is so that the reader finds all their information in one place and does not need to browse any other dental websites which may inform them about what the competitors in your local area may be offering. We will make sure that the website looks great on desktops, tablets and mobile phones. Over half of online searches today come from mobile devices, so we will use our expertise to make your website appealing and easy to navigate across all devices.

Using your premises and your team to help you stand out from the crowd

We like to address all aspects of your dental practice to help you stand out from the crowd. Dental websites can become repetitive after a while as they all provide similar treatments and services for their patients. We look for ways to make you stand out from your competitors. We like to place emphasis on the human side of your practice, and we have found that by displaying friendly pictures of your team members with their beautiful white smiles and telling your story, it helps build trust with potential patients before they call or walk into your practice. Providing pictures, videos and virtual tours where possible of the premises of your practice also helps reassure the patients that this is a place where they can receive quality dental care and good customer service and helps encourage them to pick up the phone and book an appointment with you. Find out more about the different methods and techniques to be used to create dental websites and how we can help you attract more patients to your practice very soon.

Comments are closed.