The importance of dental marketing and a strong online presence

Dental marketing is an important tool for promoting your dental practice and attracting new patients in this age of digital technology. By creating a strong online presence using good dental marketing techniques, you can boost the success of your dental practice by getting your name across quicker to a wider audience. Most dental practices offer the same treatments and services and look very similar from the outside too, so, most of the time potential patients likely walk past and you remain unnoticed.

There is a similar problem with dental websites – after browsing through a few, they may begin to look alike. To help your dental practice stand out from the crowd, it is important to speak to us at Dental Focus Marketing. We are an award-winning dental marketing team that creates modern, bespoke websites for dental practices, here to look after the marketing of your dental practice. By speaking with one of our teams, you can be sure that we will create a strong online presence for your practice, which we will maintain and update regularly so that you can focus on looking after the dental needs of your patients.

The importance of an informative and accessible website

We will create an eye-catching and informative website that addresses all aspects of your dental practice. If you already have a website in place for your practice, then we can update and modernise it so that it fits in with current trends. Over the last two decades, we have created almost 1000 dental websites; therefore, using all our knowledge and expertise, we will create a website that will help you attract new patients to your practice.

Once the website is in place, we will ensure that it is accessible across all devices, including desktops, laptops and mobile phones. Furthermore, since most people search for local businesses on Google using their phones, whilst on the move, your website must load instantly while being able to adapt immediately to whichever device it is being accessed on.

The need for dental SEO

Once this is complete, we will create and maintain dental search engine optimisation for the website. This means that when a potential patient searches for a dental practice in their area, your website will be amongst the first ones to appear on their search results list. This requires many techniques and strategies and are a time-consuming process because Google takes into account almost 200 different factors when creating its list of search results. Our knowledge and expertise on the matter will help keep your website at the top of this list. With modern, hectic lifestyles, most people do not have the time to sift through long lists so they will click on the top two or three websites which come up on the search results. Therefore, dental SEO plays a significant role in dental marketing and we will make sure that it is done and maintained successfully for you, here at Dental Focus Marketing. So speak to us today and help promote the success of your dental practice.