The importance of dental SEO to attract new patients

In this age of digital technology, it is important to have a strong online presence to make sure that people are aware of the whereabouts of your dental practice and the treatments and procedures that you are able to offer them. Most dental practices are advertising their services online and it is important to do so to keep up with the trend and stand out from the crowd but also to make sure that you are not losing potential patients to your competitors. Online marketing can be complicated and time-consuming and we want you to focus your time and expertise on looking after your patients’ dental needs. Book a consultation with our multi-award winning team here at Dental Focus Marketing and we will create a strong online presence for your dental practice by developing a bespoke, individually tailored website. We will do this by maintaining search engine optimisation (SEO) for your practice using almost two decades of experience in online dental marketing. Call our friendly team today to find out more and make sure that you are not missing out on any more potential patients.

A good dental website & SEO

To create a strong online presence we will begin by developing an interesting and eye-catching website for your dental practice. We use the 7P’s of dental marketing approach to make sure that we have addressed all aspects of your dental practice. These include the profile of the practice, the people on your team, the premises of the practice, the price of treatments and procedures, the promise of good customer service and quality dental care, the proof of successful dental treatment and any products and treatment plans that you are able to offer the patients which they may not be able to get elsewhere.

Once we have developed this website we will work to maintain Dental SEO to make sure that when a potential patient is searching for their dental needs in your local area on Google, the world’s busiest search engine, your dental practice and its website will be on the first page of any search results. Over 90% of searchers on Google only consider the websites that come up on the first page of the search results so we will work to maintain Dental SEO and our aim is to keep you at the top position underneath any paid-for Google advertisements. To do this we use a keyword system that we link to your location. We then use these keywords frequently throughout the website so that when a potential patient is searching for these terms then Google will recognise your website and place it at the top of the list. Our dedicated writing team will continue to produce articles and blogs for your dental practice which also makes use of the keyword system and help maintain Dental SEO further. We will create a social media page for you using Facebook and Instagram, these will be linked to your website as well, increasing your target audience and helping to attract more patients to your practice. Speak to our dental marketing team and find out more today.