A guide to dental marketing from Dental Focus

Here at Dental Focus, we understand that dental marketing is such an important part of growing your practice’s visibility online, and in turn, increasing the number of new patients. Our team can help you in every aspect of marketing, and work with you to build your online presence as much as possible.

Why is dental marketing important?

When you run a dental practice, you will most likely always be looking for ways to increase your new patient flow and a big way you can do this by online dental marketing. There are around 4 billion people using the internet, so it is quite likely that people in your local area will use it. The amount of people who use the internet to search for things is only growing, so there are plenty of opportunities to gain new patients. By having a website, and using certain marketing methods, you can really boost the growth of your practice.

What can we do to help?

We are so proud to work with dental practice’s like yours to help them grow and thrive in the online world and gain new patients whilst doing so. Our team is very knowledgeable and passionate about dental marketing and can help guide you through the whole process.

Website creation

Having a website is the foundation of growing your practice, as this is the hub where people can go for information about your practice and the treatments that you offer. If you aren’t sure about how to create a website, we can do all of it for you, taking all of your wishes into account. We can create a site that really reflects you and your practice, and we can include things such as information about treatments, opening times, contact information, photos/videos of your practice and much more!

Social media

As well as having a website to attract new patients, you can also use social media. More and more people are using social media every single day, so there is plenty of potential for new patients. By using social media, it brings more of a personal experience to the user and can build more trust in them to contact you for treatments. You can communicate with your local community on social media and build a relationship with them, which can really help the growth of your practice. Our team can set up your social media accounts, and help to maintain them, which can be really helpful if you are busy running a practice.

SEO articles

Another way that we can help you with your online marketing is by providing you with monthly articles that can help to boost your ranking on relevant searches on Google. SEO stands for search engine optimisation, and SEO articles can really help to grow your visibility. These articles will include certain keywords and phrases with your location that people tend to search for. An example of this would be if someone who lives in London was looking for dental implants, they would most likely search “dental implants in London”, which we can easily incorporate into the articles. By doing this, it makes it easier for Google to scan through your website and see that it is relevant. This technique can really help to bring your website to the first page of Google, which is vital for site growth.

Book your free Discovery Consultation to explore your needs and situation together with us, start growing your business and attracting more patients. Call us on 020 7183 8388 or send us an email to get in touch today!

Tags: