Is Your Website Really Helping Your Practice To Grow?

Often, practices that aren't focused on their online presence don't think enough about how a website can build brand recognition and how they could be getting more out of their...

Dental Marketing Website Design
04 August 2014
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Keep your website compliant with Dental Focus ®

Compliant Dental Websites in UK New GDC 'Standards for the Dental Team' became enforceable in September  2013. To make sure your website complies with all GDC standards, contact Dental Focus...

Dental Marketing Website Design
17 July 2014
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Emotional Branding

We believe Emotional Branding is central to responsive dental marketing, i.e. understanding people's concerns, fears and aspirations (especially as dentistry is a lot about appearance, confidence and trust). Interestingly, we...

Dental Marketing Website Design
24 June 2014
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Best Practice in Digital Design for a Dental Practice

Creative design is becoming steadily more important in the digital age for dentistry – not less so. More and more practices are seeking to and are able to, provide their...

Dental Marketing Website Design
12 June 2014
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Emotional Branding

We believe Emotional Branding is central to responsive dental marketing, i.e. understanding people’s concerns, fears and aspirations (especially as dentistry is a lot about appearance, confidence and trust). Interestingly, we...

Dental Focus
06 June 2014
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Make Polling part of your Social Media strategy

'Polling' is a very powerful tool that dental practices can use as part of their social strategy (to market the practice). Big brands often pay a lot of money to...

Dental Marketing Website Design
29 May 2014
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The Difference Is In The Design

When it comes to marketing your practice online, the quality of your website design is absolutely crucial. This is because like it nor not, we all make snap decisions that...

Dental Marketing Website Design
22 May 2014
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Building Your Online Brand

The ancient saying 'all roads lead to Rome' was the legacy of an empire that knew that conquest advanced with fast communication and travel. Some two thousand years later, the...

Dental Marketing Website Design
25 April 2014
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The Difference Between A Brand And An Identity.

  A brand is how your patients "feel" about your practice: It creates an emotional bond between your patients and your treatments. Think of it as the 'essence' of your...

Dental Marketing Website Design
21 March 2014
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Video marketing on the web

Video is the best way to communicate on the web. Most people would prefer watching a video to reading plain text. And when they watch a video, they stay on...

Dental Marketing Website Design
04 September 2013
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Point of Difference and Brand Personality

Stand out from the crowd! What is your brand really about? Identifying your Point Of Difference (POD) is the first step towards establishing your 'brand personality' – and this can...

Dental Marketing Website Design
05 June 2013
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Google Glasses: A Glance into a Future in which the...

As you are probably aware, Google are about to launch "Google Glasses". They will cost £975 a pair and will feature a camera, voice-activated controls and send sounds to the...

Dental Marketing Website Design
29 May 2013
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