Dental marketing is important for everyone whether you are a newly set up dental practice or a well-established dental practice in your area, whether you are a small practice with 100 patients or a large nationwide group of practices with thousands of patients, without effective dental marketing it is difficult to promote the growth and success of your business. Here at Dental Focus we are a multi award-winning digital dental marketing team with over two decades of experience in setting up effective dental marketing strategies for dental practices all over the country. With the help of Dental Focus, you will have a dental marketing system which will work for you 24-hours a day, and even when the practice is closed we will have methods in place for patients to contact you so that you will not be losing out on any prospective leads whether it may be early in the morning or late at night.
The importance of a good dental website
To begin your dental marketing strategy you need an effective dental website which is highly attractive, helps you stand out from the crowd and your competitors. It will educate your potential and existing patients with regards to the importance of visiting their dentist and addressing their dental needs and it will tell them why you are the best dental practice to do this. Patient loyalty is slowly phasing out and although most dental patients used to have a good lifetime value, with effective dental marketing other dental practices may be able to lure away even your most loyal of patients. Your website is the key to your marketing strategy and it is the virtual front door to your practice. To help attract potential patients your website needs to be welcoming, appealing and encouraging. This is because here in the UK a significant percentage of the population have some degree of reluctance towards visiting the dentist despite knowing how important this is in looking after their oral health, and over 10% of adults have dental phobia and avoid the dentist completely.
Here at Dental Focus we specialise in creating fantastic dental websites and putting together effective dental marketing strategies, and over the last two decades we have done this for over 1000 dental practices so you can rest assured that we have excellent tried and tested methods that we will put in place to help you too. We will put together a modern and bespoke website which like all other dental websites will inform patients with regards to the different treatments and procedures that you offer whilst explaining the importance of looking after their oral health at the same time, but present this information so that it is accessible for all and address nervous patients specifically to help ease their worries and anxiety to encourage them to speak to you in person, so that you may coax them into booking an appointment and visiting the practice. Speak to us at Dental Focus today and let’s put together a dental marketing strategy straight away so that you are not losing out on any more patients and we can work together to promote the success of your dental practice!