Our team at Dental Focus are very knowledgeable when it comes to the world of dental marketing, and can help you to grow your website online, therefore increasing your patient flow. So many people use the internet to find services and information, it is important to cater to this, and we can guide you through the process.
What is dental marketing?
You may be wondering what dental marketing actually means, what it involves, and we are here to help you understand this. Firstly, it is important to understand the scale of the internet and the number of people who use it every day. There are more than 4 billion people in the world who use the internet, for various different reasons. A lot of the time, people will use the internet to quickly search for local services, including dental practice’s like yours, meaning there are plenty of opportunities for you to gain new patients. At Dental Focus, we can do everything from building your website to boosting it to number 1 on Google, which can be really beneficial if you’re not sure where to start.
What are some examples of marketing techniques?
There are many different ways that you can promote your website online, in turn growing your practice. All of them are important in making your website and practice stand out from the crowd and reach the top page of Google.
Having an accessible and quick site
This may sound simple, but making sure that your website loads quickly and is accessible to mobile users, can boost your ranking on Google massively. This also generally creates a better experience for the user, increasing the chances of them choosing to stay on your site and explore further. When someone searches for something relevant to your site, Google will scan through all of the relevant websites, and will take these things into account when ranking them.
When you have a website created by us at Dental Focus, these features will already be included, so you won’t need to worry about whether it is mobile compatible or not. Our sites are also very speedy, meaning that people are less likely to click off your site.
Using certain keywords in your content can also really help to boost your site’s visibility on relevant searches. This is because a lot of the time, people will use simple phrases that include their location to search for things. You can use these simple phrases to your advantage and put them into your content, meaning that when Google is scanning through relevant sites, yours will stand out more. If you and your practice work with Dental Focus, then we can provide articles for you that have these keywords and phrases in them, so you don’t have to worry about writing them. We can provide monthly articles that are always improving your visibility on relevant searches.
Another dental marketing technique that our team can help you out with is backlinking. This consists of attaching trusted, well-known links to some of the keywords in your articles, which can really help to promote your site.
Book your free Discovery Consultation to explore your needs and situation together with us, start growing your business and attracting more patients. Call us on 020 7183 8388 or send us an email to get in touch today!
Tags: Dental Marketing