Dental SEO to help attract new patients to your dental practice

Search engine optimisation or dental SEO is key for the success of any business, especially dental practices in this era of digital technology. Unlike other services and businesses, dental practices have to work that extra bit harder to attract new patients. This is because although everyone understands the importance of visiting the dentist on a regular basis, most people feel a certain amount of reluctance to do so and therefore require extra encouragement to be able to pick up the phone and book an appointment to address their dental needs. Dental SEO has become key in helping to increase patient numbers, to grow and expand a dental practice, because there are now so many dental practices available in each town and village. Dental SEO helps put your dental practice ahead of your local competitors.

How does dental SEO help your dental practice?

Having good dental SEO means putting in place a strong marketing strategy, which helps list you at the top of any Google search results relating to dental issues in your area. Almost 70% of searchers on Google take into consideration the first five websites that come up on the search results list, whilst 90% only look at the first page. Therefore, unless your website is listed on the first page of the search results then you will remain unnoticed and you will lose patients to your local competitors.

If you are a new dental practice or you are looking to grow and expand your existing practice by attracting new patients, then it is important that you speak to us at Dental Focus. You can find out more about SEO and the techniques and strategies that you need to put into place to make sure that Google recognises that you are trustworthy. You want it to be recognised that you are a successful dental practice that has the solution to what the patients are looking for. If Google is happy with your website then it will lift you higher up the search results rankings and therefore you will receive greater website traffic. The more website traffic that is directed to your website the greater chance you have of converting visitors on the site to patients visiting you in person. The more people that view your page and the longer they remain on your website the happier Google will be, and this will help to boost your position in the search results list and attract further patients to visit your website. This is because the higher up you are in the search results list the better dental practice your patients will assume you to be. The majority of people who type their needs into Google think that the better the Google ranking the greater quality dental care and good customer service they will receive. Therefore with the help of our award-winning team here at Dental Focus you need to put together an excellent strategy which helps keep you at the top position for dental practices in your area and works 24 hours a day, 7 days a week to continue to attract more patients to join.