You’ve updated the web page, added more photos and yet, when you use a search engine to find your dental surgery, it still isn’t on the first page.
What’s going on?
If this sounds like an issue you are having with trying to get your dental surgery onto the first page of a Google search, chances are you haven’t invested in a good SEO strategy.
Don’t worry – you aren’t alone! When it comes to running a dental surgery, your focus should be on the patients, their health and helping them to maintain a great looking, functional smile. But then how do ensure that your surgery page is easy to find for patients and is at the top of Google rankings?
At Dental Focus, getting your dental surgery to the top of any internet search is our job! With our specialist dental SEO, our team can ensure that your page not only gets to the top of Google searches and attracts more patients, but that it stays there using a strategy that has been designed solely for your dental surgery. Brilliant!
So, what exactly is SEO and why is it needed for a successful page? Our team answers the most frequently searched dental SEO questions below.
What is SEO?
In short, SEO or search engine optimisation is the process of improving the quality and quantity of internet traffic to your dental surgery’s web page.
To maximise this process, our team’s dental SEO tactics target organic searches, using keywords and search engine results to ensure that your surgery’s page receives the correct visitors.
What is an organic search?
To best explain this, we will use the following example.
Suppose it’s a Friday night and you want to eat a takeaway; preferably a pizza. You go onto Google and enter ‘takeaway pizza near me’. That’s an organic search – it combines specific keywords, phrases and locations and by entering them into a search engine, it targets a set of results.
Change it to ‘emergency dentist near me’ and our team will help get your web page to the top of that search list!
Can’t I do this SEO stuff myself?
You can but it can be an all-encompassing job and if you are learning from scratch, it is unlikely to be as successful as you want it to be.
Our team at Dental Focus has nearly 20 years of helping dental surgeries get to the top of internet searches, so when you hire us, you are hiring experts!
What makes Dental Focus different?
We have created a key framework for ultimate digital success which we call the 7 Ps; profile, people, premises, prices, promises, proof and products. When you hire us, we will use all of these areas to improve your website’s functionality, appearance and SEO to convert your website visitors into patients.
How will I know the strategy is working?
In short, you will see an increase in your patient list.
We aim to get the right audience to visit your website and contact you about dental treatments.
Tags: Dental SEO