What is the definition of a website? Is it primarily an exercise in technology or a business tool?
The World Wide Web has undergone a lot of change over the years, but should it stop there? And more importantly are the users completely satisfied with it?
The definition according to Wikipedia is “A website is hosted on at least one web server, accessible via a network such as the Internet or a private local area network through an Internet address known as a Uniform Resource Locator” But how far do you agree? Is there more to a website?
For the individual brands, their website comes to life when the project is given to those who create it – the designers, developers, SEO professionals etc). Until the website goes live, it is considered an expense whilst after it is live it’s considered an asset. It is vital to plan a website, including owning the website, planning, design optimization etc, as it all improves communication.
The design of the website is usually the first thing people choose to get involved with, but more times than not, people don’t think of a problem before going ahead with the design of the website. As they have not addressed the relevant questions such as target audiences.
Websites can generate customers when created effectively, as visitors to the website become customers to the business. If the website doesn’t attract new audiences, then the website has failed. For many businesses they invest large amounts of money in a website so it should support the immediate and long-term goals of the business.
So, all in all back to the original question, should the term ‘website’ be redefined? To read more information on this argument we have provided you this link to an article: