Bespoke dental marketing with Dental Focus
Trends in dental marketing are changing on a regular basis, so it is important that you have a competitive dental marketing campaign in place to help your dental practice continue to be a success in this overcrowded market. Digital marketing has replaced traditional marketing techniques, and nearly all dental practices have dental websites and social media accounts to market their businesses. If you do not already have a website or social media account, then it is important that you look into this sooner rather than later, otherwise you will be losing patients to other dental practices in your area. Let us help you.
Speak to us at Dental Focus. We are leaders in digital dental marketing. We have over 20 years of experience in creating modern and bespoke digital marketing campaigns for dental practices around the world. We are multi-award-winning and five-star rated, and by visiting our website, you will be able to read what our clients have to say about our work and service.
Rest assured that if you delegate your digital marketing campaign to our specialist team here at Dental Focus, we can help you stand out from the other dental practices in your area and attract new patients who will boost the success of your business. Contact us today, and we will provide you with a free initial consultation, during which we will discuss how we can promote your dental practice and find new, loyal patients for you.
The 7 Ps of dental marketing
Here at Dental Focus, we will use the 7 Ps of marketing to find out everything we need to know about your dental practice. The 7 Ps of marketing involve the profile of your practice; this includes the branding of your business, your USPs and your backstory. We will use this information to create strong brand awareness, trust and credibility within the community. The strategy addresses the people on your team and the premises of the dental practice itself.
We will find out about the treatments and procedures that you have to offer and the prices of your services. We will compare these prices with the other dental practices in your area, and if your prices are higher than the competition, then we will help you find ways to encourage patients to address their dental needs with you. This will be in the form of promotions, incentives and payment plans, as well as other ideas that can encourage patients to visit you more regularly and address their dental needs.
The 7 Ps of marketing also look at the level of dental care and service that you are able to provide, the promises you make to your patients and the proof that you can fulfil these promises in the form of before-and-after pictures, reviews and ratings. Finally, we will find out about the individually tailored treatment plans and smile makeovers that are available at your practice to encourage patients further. Our team will use this information to create a highly personalised and tailored digital marketing campaign for you.