FAQs about dental SEO answered by our team

Unless you studied it at university or you work in the field, online marketing can be a little confusing.

With all the focus on keywords, backlinks and social media pages, running any website from the perspective of a marketing tool can quickly spiral into an all-consuming task. And, if you are also trying to run a dental practice at the same time, it is not ideal.

When you contact our team at Dental Focus, we can handle the nitty-gritty part of your dental SEO, from building the website to managing the social media profile and beyond. So, you can focus on keeping your patients happy without needing to worry about bounce rates.

So, with that in mind, what are some of the questions that our team at Dental Focus are asked about dental SEO?

How can I improve my dental practice’s search engine rankings?

There are several ways to improve your dental practice’s search engine rankings, which will be linked to your dental SEO strategy.

This will involve ensuring that your website is properly structured and that the content is relevant and valuable to your target audience. Also, the use of keywords in your page titles, headings, and throughout the content will help. This can be tricky and time consuming, so our team at Dental Focus will be more than happy to handle blog posts and website structure for you.

What are the best keywords to use for my dental website?

This is a tricky one to answer, as it may frequently change due to what people are searching for online relating to dental surgeries.

Some keywords that may be useful for a dental website include ‘dentist’, ‘oral health’, ‘teeth whitening’, ‘dental implants’, ‘cosmetic dentistry’, ‘orthodontics’, ‘family dentistry’, and ‘emergency dental care’. It is also important to include specific location-based keywords, such as the name of the city or neighbourhood where your practice is located. But again, our team can oversee this for you!

How can I get more reviews for my dental practice?

After a patient has completed their appointment, ask them if they would be willing to leave a review on a review site or your website. You could also provide patients with a link or instructions on how to leave a review on a specific site, such as Google or Yelp. This will help you to build a backlog of reviews, and if you offer a review platform on social media, our team at Dental Focus can oversee this for you and will respond to any reviews that are left.

How can I increase the visibility of my dental practice on social media?

You should post regularly and consistently to maintain engagement with your followers and communicate with your followers by responding to comments and messages. Aim to also create a constant brand image and message across all platforms and use relevant and popular hashtags to increase the reach of your posts.

Also, be sure to post regularly and consistently to maintain contact with your followers.

How can I create a successful dental blog?

A successful dental blog will involve regular blog posts, usually about 500 words long, related to what your team can offer at your dental surgery. And sprinkled in these posts will be keywords. Of course, this can be time consuming, and our team at Dental Focus consists of marketing writers who can do this for you.