Posts Tagged ‘Website Design’

The Dental Website Utility Belt: Dental websites that convert patients⁣

Friday 30th April 2021

 

 

Over the past 20 years we have helped 1,000s of dentists put their business on the map across UK, Ireland and Australia, creating award-winning, Google dominating websites!

In this webinar we will be deep-diving into the following 3 areas of success:
💎 Content
(The 7 P’s of Dental Marketing Websites, The 8 Patient Concerns)
💎 Patient Flow & UX
(Homepage Structure, Sitemap, Website Speed)
💎 CTA’s
(Virtual Consultations, Send a Selfie, Online Booking)

👥 SPEAKERS:⁣
Jordan Beynon – Senior Website Manager⁣
Sunil Patel – Website Manager

If you are a Dental Focus client please contact our Client Service Team, who can review the above with you. If you’re not a client please feel free to book a Discovery Consultation with a website manager here www.dentalfocus.com/contact-us.html.

What’s your 2021 strategy?

Monday 15th February 2021

  

 

We want to help you make 2021 the best year yet in your dental practice!

Our team is here for you, book a consultation with one of our specialists and we can review your website, SEO or social media.

Book a website MOT with Chris Olson,

Senior Team Manager here

 

Book an SEO consultation with Jamal King,

SEO Manager here

 

Book a social media consultation with Dom Haslam,

Social Media Manager here

 

In the meantime, check out our top marketing tips to help you attract your new ideal patients in 2021: 

 

Tip 1: Great Leadership and Communication

 

Every practice needs great leadership. As a dental practice owner, you need to set aside time in your calendar to create, and then articulate to your team, a clear vision for your practice in 2021. 

 

At Dental Focus, we can help you build a strong marketing strategy, create the right focus for your practice, and stick to the plan before reassessing later in the year. The most successful practices that we work in partnership with have great principal dentists driving them forward. These principals understand the importance of getting the right marketing strategy in place for success. Whether it be your website, SEO or Social Media.

 

Tip 2: People Trust People

 

Remember that people trust people. It sounds cliché, but it’s very true! In all of your advertising, whether it’s on your website, in your social media posts, on dental flyers, your prospect patients want to see that there are real people behind the words and images. They want to know that you are the experts at what you do and can deliver great customer care and service. Personalise your communication as much as you can. And remember, try not to bore the public with just dentally related posts, personalise and keep things interesting!

 

Tip 3: Stay Compliant

 

GDC have their latest guidelines on advertising, using social media and what you should be aware of. Make sure that your whole dental team who deals with any of your marketing is aware of the advertising guidance and social media guidance. Our team at Dental Focus have a strict checklist that we use internally before posting anything online for our clients.

 

Tip 4: TouchPoints

 

Did you know that your new prospect patients need to see or hear about your practice at least 14-16 times before they consider taking up your dental services? This is how long it takes to build trust through marketing. This could be through word-of-mouth from another patient, through your website, seeing your practice on social media, flyer drops, phone calls, or Ads on Google/Facebook etc. In 2020, we saw a huge rise in the use of social media by dental practices, making the online space even more crowded and competitive! Make sure your practice is showcased online consistently to promote your brand awareness.

 

At Dental Focus, our team can help you streamline your advertising for brand awareness or lead generation for specific dental services, such as Invisalign or Implants to a targeted audience. This focused advertising for lead generation allows you to track and see the return on investment much more easily.

 

Tip 5: Don’t forget Google

 

Search engine optimisation (SEO) is a must in 2021. If you want a steady stream of new patients, your practice needs to be found at the top of Google Page 1. This doesn’t happen overnight, so plan to start early to reap the rewards. Start thinking about where you want your practice to be found in 1-2 years time, and you should be starting your practice SEO groundwork now. This is a long-game investment to build your online presence on Google, which is your asset. Our team of experts can help you get there.

 

Take your dental practice to the next level this year. 

If you would like to stay focused for 2021 and get the right marketing strategy, book a complimentary consultation with a member of our team.

 

Book a website MOT with Chris Olson,

Senior Team Manager here

 

Book an SEO consultation with Jamal King,

SEO Manager here

 

Book a social media consultation with Dom Haslam,

Social Media Manager here

New Website Launch – Ace Dental Harrow Weald

Thursday 19th April 2018

Part of the Ace Dental group of practices in North London, this newest addition in Harrow Weald is a compact but impressive dental website that follows the gorgeous branding of Ace’s main website.

 

The website is interesting for its longer and fewer treatment pages, which showcase the main treatments of the practice depending on their dentistry category.

Make sure you come back soon for more dental website launches.

New Website Launch – Putney Dental Surgery

Tuesday 17th April 2018

Based in SW15, Putney Dental Surgery have had a fresh website launched to replace their previous one.

 

The result is a fully responsive, modern dental website with great information for patients.

 

Putney Dental Surgery

 

 

 

Come back soon for more of our dental website launches.

 

New Website Launch – Joe Oliver Dentist

Friday 13th April 2018

A profoundly experienced cosmetic dentist, Dr Joe Oliver has treated over 30,000 Veneers cases! So he needed a website that would pay tribute to his legacy of smile makeovers and cosmetic dentistry cases.

 

His new website, http://www.joeoliverdentist.co.uk/, showcases not only his fantastic case studies but also his patient testimonials and celebrity smiles.

 

Joe Oliver Dentist

 

Come back soon for more new dental website launches from the Dental Focus team.

 

New Website Launch – Staplehurst Dental Practice

Thursday 5th April 2018

As one of the most prominent Six Month Smiles providers in the country, Dental Focus is exceptionally proud to work with Dr Jan Einfeldt and his team at Staplehurst Dental Practice in Kent.

 

We recently launched their brand new website which is a stylish and user-friendly approach whilst still keeping their core values at the forefront, which are wonderful customer service, great treatments, and value for money.

 

Staplehurst Dental Practice

New Website Launch – United Smile Centres

Thursday 29th March 2018

A recent website launch for United Smile Centres, a fantastic dental clinic in Wimpole Street, London.

Wonderful Websites Weekly

Friday 20th May 2016

Take a look at some of our favourite dental websites which have recently launched. All types of style and design have been incorporated for a range of practices and referring dentists, and the results look great!

 Liam McGrath

Offering Cosmetic, Implant and General Dentistry, Dr Liam McGrath’s new website is a fantastic blend of stylish design and useful information. As a referring dentist, it was essential to make sure the design complemented the content, so that dentists and patients alike would enjoy their experience.

 aesthetic-smiles
Aesthetic Smiles is a modern, friendly dental practice located in the heart of Leicester. Their sleek design and vibrant colours offer a beautiful user experience for their patients. They also offer a function for users to send in their smiles via an online form!

  park road

With a fantastic use of apples from their logo, which is carried through the website design, Park Road Dental Centre based in Teddington has a minimalist approach whilst offering a beautifully modern feel. Their fantastic team pictures really show off the character of the practice, whilst revealing the caring nature of the dental care available.

  dental surgery Burnham

Established 39 years ago, this dentist based in Burnham, Buckinghamshire has opted for a really interactive feel for their website, with great animation and lots of options for patients to find information.

They have also integrated their online booking system in order to get the most out of their website.

  Enhance
Enhancedental are based in Leeds, and offer a range of cosmetic dentistry, facial aesthetics and general treatments. With a patient base of over 5000, their expertise and care is a winning combination, as is their stunning site.

Their website makes it really simple for patients to get in touch, whilst having a range of pages offering great content about dental treatments.

 

Come back next week for more Wonderful Websites.

How to Create an Emotional Website

Monday 16th March 2015

 Krishan Joshi, CEO of Dental Focus, explains how to create an emotional website.

Website Word of Mouth

Monday 2nd February 2015

 Krishan Joshi, CEO of Dental Focus, explains how to explode your word of mouth using Facebook.